Very Peri Pantone, the global authority on colour, has picked “Very Peri” as the colour of the year for 2022.
Very Peri is a brand new color “whose courageous presence encourages personal inventiveness and creativity.
It’s “a dynamic periwinkle blue hue with a vivifying violet-red undertone blends the faithfulness and constancy of blue with the energy and excitement of red
Using the dynamic virtual world – following the rise of gaming and the metaverse – as a main source of inspiration, the shade reflects the liberation, exploration, and creativity that the digital space delivers.